Rebranding a Global Digital Powerhouse

To keep Jellyfish competitive, my team and I led a global rebrand in under a year, delivering a dynamic visual identity, design system, brand guidelines, and refreshed digital assets.

Skills

Brand Strategy

Design Systems

UX Design

Global Team Management

Creative Direction

Brand Strategy Design Systems UX Design Global Team Management Creative Direction

Jellyfish Logo Animation 02.gif
Jellyfish.png
Jellyfish_3.png
Untitled design (10).gif
Jellyfish-1.png
Jellyfish Logo Animation 03.gif

Testimonials

  • "Shannon owned the brand from brief to bringing all of our assets to life. Leading a team to get everything done and making sure all of the assets are compliant with our brand"

    Julie Cazaux, Marketing Director @ Jellyfish

  • "We were fortunate to work with Shannon. Everything coming from her has great energy. I was lucky to have had the first contact with someone so aligned with Jellyfish's values. The new visual identity of Jellyfish is wonderful and it reflects well who we are.”

    Yuri Miyoshi, Senior Art Director, Jellyfish Brazil

  • "We are proud of the work the team has done over the last few months to bring this together. It’s a marked progression in how we will represent the visual identity of the Jellyfish brand and super excited to see the impact of this at the next stage of our business. Thank you Shannon, for guiding and building this.”

    Rich West, VP of Creative @ Jellyfish

Background 03.gif
Background 08.gif
Background 06.gif
Background 01.gif
Next

Google Playbook